Billing Block

Why are there tiny credits on movie posters? How is the order of actors’ names determined? Inside the world of the billing block and the difficult negotiations that facilitate it. https://ia601507.us.archive.org/28/items/AAEBilling/AAEBilling.mp3

Why are there tiny credits on movie posters? How is the order of actors’ names determined? Inside the world of the billing block and the difficult negotiations that facilitate it. https://ia601507.us.archive.org/28/items/AAEBilling/AAEBilling.mp3

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